NORTHSIDE FORD
Elevating Commercial Sales with Northside Ford
Social MediaVideoStrategynORTHSIDE FORD PRESENTS
People connect with people before product. By humanizing the brand and telling the stories of the people that make it all happen, we have found success.
WHY
Specializing in commercial fleets requires constant innovation to meet the large-scale demands of commercial clients. The challenge is staying ahead of the competition in an ever-evolving market. How do you maintain that edge?
HOW
Through thoughtful, crafted commercial campaigns highlighting NSF’s cutting-edge service offerings, from mobile mechanics and parts delivery to day-to-day sales. NSF advertising is designed to connect with its target market, blending humor and compelling narratives to create stories that resonate and engage.
Meet, Jeff.
What sells cars? Humor.
We collaborated with Northside Ford to develop the character, Jeff. He’s your everyday kind of guy. Well, maybe he is a bit off the rails—but who isn’t?
Social Media Management
To elevate Northside Ford’s social media presence, we tap into the latest automotive trends and blend engaging storytelling with viral memes. Our approach combines paid targeting with creative content, reaching car enthusiasts and local Ford fans alike, sparking their interest and involvement.
We drive traffic to the dealership’s website and highlight exclusive offers, fostering deeper engagement with our community. By keeping people talking and excited, we turn online buzz into real showroom visits, helping boost brand loyalty and sales for Northside Ford.
This isn’t where you pick up a new Ford Escape for Grandma. It’s where you buy 50 new F-150s for your construction crew. NSF specializes in fleet sales, and they excel at it, being the highest-volume commercial Ford dealer across seven local states.
“I can have a quick thought on my drive to work, and Kindred will expand and build it into a full campaign.”
Adam McDonough
GM & Owner, Northside Ford
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