SLASH SQUATCH
From bigfoot to box office: the journey of slash squatch
Graphic DesignSocial MediaVideo
Web DesignStrategySee Bigfoot in action
Aaron’s enthusiasm was impossible to ignore—we were hooked from the start. His love for filmmaking resonated with us, and it’s been a privilege to help bring his vision to life.
WHY
Making movies is a blast, but they come with a hefty price tag. Aaron faced the tough challenge of self-producing his film, which meant he had to do something difficult: ask people for money.
HOW
We went back to the drawing board by completely revamping the film’s website, creating a brand identity, and developing a go-to-market strategy for crowdfunding. This included creating contribution package options, designing merchandise, and launching digital marketing campaigns through social media advertising.
Alternate movie poster
Official merchandise
Film website
We designed a fully customized website to effectively promote the film, facilitate fundraising, and sell official merchandise. The site serves as a central hub for updates, showcasing film content, and streamlining contributions and purchases, ensuring a cohesive and dynamic experience for all visitors.
Social Campaign & Indiegogo
To boost fundraising for Slash Squatch, we used social media to spread the word and build excitement. With a mix of paid targeting and clever content, we reached horror fans and local supporters, getting them interested and involved.
We also directed traffic to the official website and a custom Indiegogo page, where we offered unique contribution packages. This strategy got people talking and turned that buzz into real financial support, helping make the film a reality.
"Kindred saw my vision from the start."
Aaron Bratcher
Film Maker
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