ALASKAN WILDNESS
Unleash the Alaskan Wildness: A Captivating LAUNCH Campaign
VideoPhotography
WHY
The beer industry is a competitive and saturated market. Adding to the complexity, customer preferences vary widely across regions and demographic groups. This necessitates a nuanced approach to marketing and product distribution, particularly when dealing with the logistical challenges and high costs associated with long-distance shipping from remote areas like Alaska.
HOW
We partnered with the Alaskan brewing team to create a dynamic video ad campaign for their all-new Wildness brand.
These commercials focus on vibrant storytelling that resonates with adventure and freedom— inviting consumers to taste the beer and experience a piece of the Alaskan spirit wherever they are.
remain untamed
Collaborating closely with the Alaskan Beer Company team and their dedicated branding agency, we crafted a captivating ad series and captured brand photography to introduce the exciting new Alaskan brand, WILDNESS™.
“Working with them was seamless, fun, and professional; from pre-production to shoot days to post-delivery, Kindred was incredible.”
Jake Parrish
Digital Marketing, Alaskan Brewing
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